jorge
Apprentice
Joined: 29 May 2006
Posts: 8
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 Posted: 02/26/08 - 01:10 Post subject: |
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| Hi. I am sure this can work in many cases, especially for small companies like yours. The trick is to be creative, and use the resources at hand. In Japan, they tried luring people to the restaurant at the top floor of a big department store by spreading a food smell all through the store. Subtle, but apparently effective! You are aware, though, that guerilla marketing is also controversial and many people question the ethics of this form of marketing. Sometimes the target doesnt even know there is being advertised to. I wonder what the opinions of other people are: is this acceptable? |
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