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rockey
Apprentice
Joined: 12 Oct 2004
Posts: 20
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 Posted: 08/13/07 - 09:41 Post subject: |
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| Our business is looking for cost effective ways to market our product. Direct marketing is, I think, a definite option for our company. We are think of starting a telemarketing campaign, as well as sending out leaflets. The question is, does this work? Do any of you have experience with this form of marketing? |
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des
Apprentice
Joined: 25 May 2004
Posts: 16
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| Posted: 09/28/07 - 03:45 Post subject: |
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| Hi. Direct marketing certainly works, and its also for many companies the cheapest form of marketing. This way, you can focus limited resources in a way they are most likely to produce results for you business. You can use your existing database to increase sales to your customers, as well as winning back old customers. In order to attract new customers, careful planning is the key. Be aware what your target market is, and you will find in direct marketing a great tool to expand your business. |
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