How much are you paying for the advertising space?
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nannette
Apprentice
Joined: 09 Dec 2005
Posts: 3
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 Posted: 07/29/08 - 10:50 Post subject: |
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| Hi there everybody. My name is Sarah and I have some questions for you about advertising. I would like to invest in that part of marketing for my business and there are some things I am interested in. how much are you paying for advertising space? How to make an effective advertising strategy? Thank you in advance for your posts. |
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salomon
Apprentice
Joined: 02 Dec 2005
Posts: 3
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| Posted: 08/27/08 - 23:40 Post subject: |
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| Hello Sarah. When it comes to pricing, situation is different from case to case, so I cannot tell you how much is optimal. It depends on lot of factors, such as which media you are going to use, how often your ads will appear, who will create them etc. I have to say that it can be hard to find the right balance between costs and results, because direct connection is not easy to measure. When making an advertising strategy, you have to think about all the above mentioned factors and in which way they will affect your target customers. You definitely won’t have same strategy if you’re selling toys or if you’re selling medications. So, you can start from your customers, their wishes and needs. That should be your guidelines for the right strategy. Well, that is all from me. I hope that I managed to be of some help. Bye! |
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