What is the key principle of relationship market?
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rabbi
Apprentice
Joined: 10 Oct 2006
Posts: 1
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 Posted: 08/13/08 - 06:15 Post subject: |
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I have recently started thinking about making a good strategy, since I am starting a new business, and I am aware that relationship marketing is one of the most efficient methods. I would like to know more about what is the key principle of relationship market. If anyone could tell me more of it, I would be thankful.
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gino
Apprentice
Joined: 17 May 2005
Posts: 1
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| Posted: 09/12/08 - 00:39 Post subject: |
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| Relationship marketing is indeed one of the soundest business strategies and it seems to me that you have made a good choice with that strategy. However, in order to make the best of it, and to really satisfy your customers as much as possible and thus ensure you will get the maximum profit, you need to plan very carefully. Thus form of marketing is based specifically on the information given and the continuing usage of your products, which is its key principle. That said, it is actually cross-functional in that it synthesizes various particular uses and purposes of advertising and thus making a wider range of appeal. The latest trend is to go even further and create a sort of marketing tailored to an individual consumer on the basis of his, or hers past purchases. Hope you find the info helpful. |
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