john
Apprentice
Joined: 25 Apr 2005
Posts: 2
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 Posted: 06/10/08 - 03:22 Post subject: |
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| Hello to you too. First of all, I think that it is great that you want to work on the marketing strategy of your company. I am sure that it will give you plenty of benefits. You see, marketing strategy is a process in which a company tries to figure out how to use its resources in order to get a better place on the market. So, you have to think about which are your benefits, what is difference and advantage that you have. Then, try to communicate it to your target audience. Think about advertising, PR, promotions and stuff like that. In my opinion, marketing strategy is most effective when it is a part of a broader corporate strategy. You have to make it compatible with you mission and your goals. I hope that you will succeed in this. Take care! |
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