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The time now is 08/21/08 - 17:27

decay component of Advertising Adstock


RealCool.BIZ Forum Index -> Marketing -> Advertising & sales

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percival
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Joined: 02 Jan 2005
Posts: 6



PostPosted: 06/12/08 - 06:24    Post subject: Reply with quote

I have recently started thinking about advertising over the internet, since I am starting a new business, and I am aware that this is one of the most efficient methods for getting heard of. I would like to know what is decay component of Advertising Adstock. Thanks for helping. It really means a lot.
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rogers
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Joined: 10 Dec 2007
Posts: 4



PostPosted: 07/12/08 - 02:20    Post subject: Reply with quote

Internet advertising is on the big rise in recent years, and it seems that the trend is not slowing down. As you can witness yourself, literally every site has some ads on their front page. It is not just the internet, advertising in general is booming, and advertising adstock is an analysis showing you just how the potential audience reacts to ads. There are two components. One is decaying, that is diminishing notion of a presence of your ad over a period of time. Another one is advertising saturation, which is a sort of opposite. It measures when the reaching target has reached maximum (saturation), and will start to fall after that level. Hope you find the info helpful.
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RealCool.BIZ Forum Index -> Marketing -> Advertising & sales

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